Building a Personal Brand
I use Colgate, I have always used Colgate, and will probably use Colgate for many years to come. Many of us get attached to products; whether it is a certain type of toothpaste or a type of phone, we are so accustomed to these products that we swear to be loyal to them. So, what gets us attached to these products? The branding! Brands affect our decision to use certain products consciously and...